A business requires strong marketing techniques for the word to get out. A long time ago marketing was done only by physical interaction but now you don't need to see your potential customers before you promote your brand. Content marketing is a marketing strategy used to attract, engage and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media to promote brand awareness. Those media you need to promote your brand includes: educational articles, entertainment and webinars that answer specific questions and provide them with something they can't get elsewhere. Nowadays, almost everyone is a business owner and everybody wants to promote their brand through social media. Nobody wants to hire a town crier to spread market their businesses, I wouldn't either. Before you promote your brand , you need to have devices a marketing strategy and plan. 70% of businesses that own blogs grow better than ordinary businesses. Well that only means